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A trade name in medication refers to the patented name that is chosen by the manufacturer for marketing purposes. This name is often more memorable and is specifically crafted to appeal to consumers and healthcare providers. The trade name is essential for branding, making it easier for patients and practitioners to identify the product.

For instance, when a new medication is developed, the pharmaceutical company creates a trade name that helps distinguish it from other products in the market. This name is often used in advertising and promotional materials, making it a critical aspect of the product’s identity.

In contrast, a generic name is not specific to any manufacturer and is assigned to the drug based on its chemical structure or therapeutic properties, which sets it apart from the trade name used for commercial purposes. Names used for clinical trials are often temporary or coded identifiers, while historical names refer to names used in earlier formulations and may not represent the current marketed product.